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Future trends to watch

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Virginia Business
August 2005

Habla Espanol?
The ability to speak more than one language is becoming more critical to succeed in business in Europe, Asia/Pacific and Latin America. According to a recent survey of executive recruiters by Korn/Ferry International, in 10 years it will be more important for executives to be at least bilingual. While English remains the dominant language of international business, the continued globalization of commerce will give multilingual executives a competitive advantage. The positions in which multilingual execs are most needed include marketing and sales, president or general manager and CEO.

 

 


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